Assignment: How Beauty Gurus Have Benefited from The Pandemic Research

Hello, I need help with an assignment.

Sociology book access: 

Please CAREFULLY read the instructions below:

1. Determine a current social issue or social problem that you’d like to research (use the criteria outlined above to select a topic)
2. Find at least 2 – 3 high-quality unbiased sources of information on your chosen topic (such as national news reports, articles or podcasts; articles from academic journals or politically neutral research foundations; or online academically-based lectures, such as from TED-x). You should provide links to your sources at the bottom of your initial post or in a separate reference page if you have citations. Make sure that if you use any direct quotes, to include quotation marks and a citation. If you use any paraphrased material, it also must have a citation. Also, keep in mind that most of your submission should be written by you, and that quotes and paraphrasing should be limited and only used to highlight key ideas that you, the author, are writing about.
3. Write an essay that is a minimum length of 400 words (use your word count tool in your word processor to determine the length) on the social issue or social problem that you are exploring. This essay should include the following:
   1. A basic overview of what you have learned about your topic from the sources you have found, and
   2. An analysis of your topic using your sociological imagination. Otherwise stated, you should ask yourself what “societal patterns that influence individual and group life” you detect in relation to the topic you are exploring. As a part of this analysis, you should integrate sociological theory and concepts into your discussion.
4. Please respond to 3 student post. 100 word each student.

Current media configurations empower consumers to turn into producers of content, in many cases, with the aim of harnessing a relevant following [1], to like, comment, and share their productions in a process enabled by social networking sites and their unique functionalities. In this environment, YouTube rises as one of the leading platforms for participation [2], with more than two billion users [3] in a digital context where ordinary people can become micro-celebrities or so-called influencers [1,4,5].

In this ecosystem, information sources and genres converge, making it increasingly difficult for users to identify and discern reliable messages from inauthentic ones [6]. This includes the ability to differentiate scientific information from opinions and advertising [7]. The described phenomena are of great concern in general, but they are especially troublesome when affecting information related to health and medical procedures.

Considering that social media is one of the primary sources for cosmetic surgery-related content including non-invasive procedures like Botox injections [8], it is relevant to assess the characteristics of such content. Thus, the present study aims to evaluate the characteristics of YouTube videos in Spanish that feature Botox-related content.

Furthermore, YouTube has become the second most popular social media platform worldwide [9]. It has risen as the leading social media site for user-generated content creation, modification, and dissemination, with beauty vlogging taking center stage [10,11]. This develops in a context that places an ever-increasing emphasis on physical appearance, defined by representations of beauty perpetuated through both conventional and social media. Thus, the emergence and success of beauty influencers on YouTube have solidified the focus of the current media ecosystem on ideal physical traits, serving as the perfect platforms for product marketing [12]. The beauty influencer market is massive; in 2019, it was calculated at $8 billion worldwide [13], suggesting that it is an area with great monetization possibilities and one that is highly valued by companies attempting to persuade users to purchase and use their products, including products like Botox [14].

Moreover, the functionalities and practices of users and influencers in the digital realm have adapted to the need to look perfect, with an increasing focus on the use of filters, image enhancement, and digital manipulation to appear closer to these ideals. Society has never appeared more beautiful, more standardized, or more filtered. Meanwhile, the same digital environment that has helped define what is acceptable in terms of aesthetic traits has become a prime context for the creation and dissemination of a variety of content relating to beauty [10]. YouTube is the perfect platform due to the ability of creators to upload content to an account, gain followers, and interact with them through comments, shares, likes/dislikes, and views. The ideal of beauty in the era of social media involves skin that is free from lines, scars, and the natural aging process, a skin attainable through the use of a variety of products; among these, one of the most popular is Botox

Assignment: How Beauty Gurus Have Benefited from The Pandemic Research

Important information for writing discussion questions and participation

Welcome to class

Hello class and welcome to the class and I will be your instructor for this course. This is a -week course and requires a lot of time commitment, organization, and a high level of dedication. Please use the class syllabus to guide you through all the assignments required for the course. I have also attached the classroom policies to this announcement to know your expectations for this course. Please review this document carefully and ask me any questions if you do. You could email me at any time or send me a message via the “message” icon in halo if you need to contact me. I check my email regularly, so you should get a response within 24 hours. If you have not heard from me within 24 hours and need to contact me urgently, please send a follow up text to

I strongly encourage that you do not wait until the very last minute to complete your assignments. Your assignments in weeks 4 and 5 require early planning as you would need to present a teaching plan and interview a community health provider. I advise you look at the requirements for these assignments at the beginning of the course and plan accordingly. I have posted the YouTube link that explains all the class assignments in detail. It is required that you watch this 32-minute video as the assignments from week 3 through 5 require that you follow the instructions to the letter to succeed. Failure to complete these assignments according to instructions might lead to a zero. After watching the video, please schedule a one-on-one with me to discuss your topic for your project by the second week of class. Use this link to schedule a 15-minute session. Please, call me at the time of your appointment on my number. Please note that I will NOT call you.

Please, be advised I do NOT accept any assignments by email. If you are having technical issues with uploading an assignment, contact the technical department and inform me of the issue. If you have any issues that would prevent you from getting your assignments to me by the deadline, please inform me to request a possible extension. Note that working fulltime or overtime is no excuse for late assignments. There is a 5%-point deduction for every day your assignment is late. This only applies to approved extensions. Late assignments will not be accepted.

If you think you would be needing accommodations due to any reasons, please contact the appropriate department to request accommodations.

Plagiarism is highly prohibited. Please ensure you are citing your sources correctly using APA 7th edition. All assignments including discussion posts should be formatted in APA with the appropriate spacing, font, margin, and indents. Any papers not well formatted would be returned back to you, hence, I advise you review APA formatting style. I have attached a sample paper in APA format and will also post sample discussion responses in subsequent announcements.

Your initial discussion post should be a minimum of 200 words and response posts should be a minimum of 150 words. Be advised that I grade based on quality and not necessarily the number of words you post. A minimum of TWO references should be used for your initial post. For your response post, you do not need references as personal experiences would count as response posts. If you however cite anything from the literature for your response post, it is required that you cite your reference. You should include a minimum of THREE references for papers in this course. Please note that references should be no more than 5 years old except recommended as a resource for the class. Furthermore, for each discussion board question, you need ONE initial substantive response and TWO substantive responses to either your classmates or your instructor for a total of THREE responses. There are TWO discussion questions each week, hence, you need a total minimum of SIX discussion posts for each week. I usually post a discussion question each week. You could also respond to these as it would count towards your required SIX discussion posts for the week.

I understand this is a lot of information to cover in 5 weeks, however, the Bible says in Philippians 4:13 that we can do all things through Christ that strengthens us. Even in times like this, we are encouraged by God’s word that we have that ability in us to succeed with His strength. I pray that each and every one of you receives strength for this course and life generally as we navigate through this pandemic that is shaking our world today. Relax and enjoy the course!

Hi Class,

Please read through the following information on writing a Discussion question response and participation posts.

Contact me if you have any questions.

Important information on Writing a Discussion Question

• Your response needs to be a minimum of 150 words (not including your list of references)
• There needs to be at least TWO references with ONE being a peer reviewed professional journal article.
• Include in-text citations in your response
• Do not include quotes—instead summarize and paraphrase the information
• Follow APA-7th edition
• Points will be deducted if the above is not followed

Participation –replies to your classmates or instructor

• A minimum of 6 responses per week, on at least 3 days of the week.
• Each response needs at least ONE reference with citations—best if it is a peer reviewed journal article
• Each response needs to be at least 75 words in length (does not include your list of references)
• Responses need to be substantive by bringing information to the discussion or further enhance the discussion. Responses of “I agree” or “great post” does not count for the word count.
• Follow APA 7th edition
• Points will be deducted if the above is not followed

• Remember to use and follow APA-7th edition for all weekly assignments, discussion questions, and participation points.
• Here are some helpful links
• The is a great resource