DQ: Provide examples of why the technique may or may not be effective in marketing your event. Using the Sports Business Journal or another industry resource, find a relevant article that discusses the use of digital media in sports marketing. Summarize the article and include a link to it. Explain whether you think similar marketing strategies could […]
DQ: As you are planning your event, what do you see as the greatest challenges faced by event planners? As you are planning your event, what do you see as the greatest challenges faced by event planners? Share 2-3 specific challenges that could be encountered and discuss the strategies that could be used to address […]
DQ: Post the opening remarks you could use to launch the event As the event organizer, one of your primary responsibilities will be to ensure that your event gets off to a good start. Typically, events begin by welcoming participants and spectators and thanking the local community, sponsors, and volunteers for the role, they are […]
DQ: Using the Sports Business Journal or another industry resource, find a relevant article that discusses how a specific controversy or event negatively affected a sponsorship deal. Using the Sports Business Journal or another industry resource, find a relevant article that discusses how a specific controversy or event negatively affected a sponsorship deal. Summarize the article and include a […]
DQ: Think about the event you are executing, and identify at least five risks and risk management measures you will implement Managing risk for event participants and spectators is essential for successful event execution. Think about the event you are executing, and identify at least five risks and risk management measures you will implement. Consider […]
Sponsorship can take many different forms besides cash donations. What is “sponsorship in kind”? List three examples of this type of sponsorship that you could pursue as a means of enhancing or effectively executing your event. ADDITIONAL INSTRUCTIONS FOR THE CLASS Discussion Questions (DQ) Initial responses to the DQ should address all components of the […]
DQ: Describe your event and provide details about the venue you have chosen for it. View the multimedia pieces, “Event Planning: Choosing a Venue,” “Intangibles Part 1,” and “Intangibles Part 2” from the Topic Materials. Note that there are multiples aspects that must be evaluated before selecting the proper site for any particular event. As […]
DQ: Share three specific examples of how you can show hospitality to all who want to be involved in the event while still maximizing revenue and ensuring a positive experience for all event participants. Navigating Faith and Work: 1 Peter 4:9 says, “Show hospitality to one another without grumbling.” One important way to maximize event […]
DQ: Create a list that outlines at least five of the expenses and 3-5 forms of revenue you anticipate for the event you are planning. Create a list that outlines at least five of the expenses and 3-5 forms of revenue you anticipate for the event you are planning. Be sure to include a brief […]
DQ: Using these ideas and principles along with the Topic Materials, identify and describe key cost control measures that sports event managers can practice Navigating Faith and Work: As an event planner, you are trusted to be the steward of another’s resources. It is the responsibility of the event planner to be financially responsible and […]
